Become a TI Coach

Total Immersion is not only a revolutionary way to teach and practice swimming, but a unique career opportunity as well. If you love TI swimming, why not make your living teaching what you love?

TI instructors are distinguished from all others both by their ability to teach anyone to swim well, and their capacity to inspire their students to real passion for swimming and launch them on a Kaizen (Continuous Improvement) Swimming path.

Why Become a TI Teaching Professional?

Your most important motivation should be: (1) a deep passion for TI Swimming and a desire to share it with others; (2) a desire to advance your own practice and mastery by teaching others; and (3) the knowledge of how satisfying it can be to help others learn an essential life skill.

Naturally, it's equally important that you be able to earn a good living doing what you love.  Build a successful small business as a swimming instructor and coach!

How will I be trained?

Your career path begins as a Certified Coach. Our instructor development program is designed to develop both teaching and people skills in small classes with personal attention. You’ll learn the fine points of how to diagnose and correct stroke flaws, and how to guide your students to mastery. We’ll cover in-pool instruction, and how to accelerate learning through subtle hands-on adjustment of head, limbs, torso – even the fingers. We’ll also cover video analysis and methods for presenting TI concepts and principles to individuals and groups.

What is the cost?

Tuition for the 5-day Teacher Training course is $1,995.

** (There is an additional $50 processing fee collected at the time applications are submitted)

What is included with tuition?

In addition to the 5 days of instruction with senior-level Total Immersion instructors, trainees will receive:

1. Pre-training documents and Coach Manual developed by Terry Laughlin specifically for new instructors
2. Performance coach shirt and silicon swim cap
3. Finis Tempo Trainer 
4. A copy of the following TI titles: Perpetual Motion Freestyle (DVD), Extraordinary Swimming for Everybody (Book)
5. Flash drive including documents and templates to be used for marketing and promotion
6. Certificate of completion

How can I use my certification as a TI Teaching Professional?

1. Promote yourself as a Certified Total Immersion Coach
2. Use the globally-recognized Total Immersion name, trademarks and logo to market your business
3. Purchase any official TI- self-coaching tools (books, DVDs, etc) for resale at preferred Coach Wholesale rate
4. Earn money by participating in the Coach Affiliate Sales program
5. You will have the opportunity to be listed on the TI website's Coach Directory (optional service - $350 per quarter)
6. You will have the opportunity to post your workshops and events on the Total Immersion Event List (optional service - $200 per listing)

Before Applying:

1. Complete a Total Immersion Freestyle Workshop (or equivalent private instruction from a TI Coach).
2. Practice TI Drills and achieve a general sense of ease with your swimming.
3. Become familiar with drill sequence and technique presented on the Perpetual Motion Freestyle in 10 Lessons DVD
4. Become a participant on the TI Discussion Forum.

How To Apply:

    1. Please answer the following 5 questions:

    1. Briefly tell your "TI Story" and how you became interested in teaching TI.
    2. What aspects of the TI approach do you particularly identify with?
    3. Who do you feel best qualified to teach?  What type of swimmer(s)?
    4. What are your 3 highest-value reasons for swimming?

    5. What are your 3 most important swimming improvement goals.

    2. Submit video using the following guidelines:
Submit video of the following drills - 20 seconds or up to 10 switches or strokes of each will   suffice to demonstrate level of mastery.  When done, upload video files to YouTube or another video hosting service.

    Skate
    Multi-SpearSwitch
    Multi-SwingSwitch
    Whole Stroke

    For each drill we'd like to see these views:

    Side Underwater  (if possible)
    Side Surface
    Front Surface

    3. Resume and References:

Include any life experiences that may have helped prepare you for the goals you describe          above.  We're interested not strictly - or even primarily - in formal swim coaching or teaching experience, but anything that could help be an effective teacher and/or be successful in operating a teaching business.  This could include other teaching experience, practice or coaching/teaching experience in other sports and movement arts - including dance or martial arts, of forms of bodywork such as yoga, Pilates or massage, as well as any pertinent business experience.  Please be sure to include 3 references (at least 1 professional) that we may contact.

How To Submit Application:

Send the following in an email to This e-mail address is being protected from spambots. You need JavaScript enabled to view it

    (1) Answers to 5 questions - saved as a Word document or PDF - attached to email

    (2) Resume and References - saved as a Word document or PDF - attached to email

    (3) Link(s) to videos - pasted into body of email

    (4) Personal information (full name, phone, email, mailing address, social security #) 

    (5) Be sure to include "Teacher Training Application" in the subject field

Please note: each applicant will be subject to a background check.  Payment of the $50 application fee is required prior to any application being processed.  Once your application is received you will be contacted by a member of our team to make payment.

Applicants will be notified within 1 week of submitting an application.  If accepted into program, applicant will be eligible to register for any of the scheduled 1 week training programs available at that time, or may defer registration for up to a year.

Please direct any questions about the program or the application process to This e-mail address is being protected from spambots. You need JavaScript enabled to view it .